Perception and Action constitute separate systems and domains of investigation. These also form part of separate processes and assigned different functions. Perceptual systems register and construct meaning for sensory events – experience – and motor systems write and execute motor commands.

The organization of perception and action is critical in an information overloaded society with transient cultural shifts in a digital age where the notion of purpose and clarity is proliferating into fogginess, fuzziness and muddy waters where common sense is the only cure.